
Inspired by the landscapes of the New Forest National Park in Hampshire, every electric fire in the British Fires range delivers instant heat and a convincing flame effect. This is true no matter where you have yours. From a period living room to a modern media wall, you can enjoy the atmosphere of a real fire with none of the installation constraints.
British Fires combines patented heat technology with five years of cover as standard, so you get the realism of a premium electric fire and the reassurance to go with it.

Every fire in the range comes with five years of cover as standard – longer protection than most electric fires carry, with nothing extra to arrange or pay for.

The patented Air Curtain Technology® system draws cool air in from the top of the unit and pushes warm air out through a fan at the bottom, heating a room more evenly than a standard electric fire.

Running an electric fire typically costs less and carries a smaller carbon footprint than an equivalent gas fire, without sacrificing visual realism.

The New Forest range installs front-facing, two-sided, three-sided or fully recessed, so the fire can sit flush in a media wall, wrap a corner or open onto two rooms.

Every fire in the range comes with five years of cover as standard – longer protection than most electric fires carry, with nothing extra to arrange or pay for.

The patented Air Curtain Technology® system draws cool air in from the top of the unit and pushes warm air out through a fan at the bottom, heating a room more evenly than a standard electric fire.

Running an electric fire typically costs less and carries a smaller carbon footprint than an equivalent gas fire, without sacrificing visual realism.

The New Forest range installs front-facing, two-sided, three-sided or fully recessed, so the fire can sit flush in a media wall, wrap a corner or open onto two rooms.
BURNING DESIRES FIREPLACES TRANSFORMED MY LIVING SPACE INTO A COZY RETREAT. STYLISH DESIGNS EXCEEDED MY EXPECTATIONS.
Jessica Adams
BURNING DESIRES TRANSFORMED MY SPACE WITH THEIR EXQUISITE DESIGN. HIGHLY RECOMMEND.
Samantha Green
I RECENTLY MADE MY FIRST PURCHASE FROM BURNING DESIRES, AND I MUST SAY, THE EXPERIENCE EXCEEDED ALL MY EXPECTATIONS!
Daryll Monovic
BURNING DESIRES FIREPLACES TRANSFORMED MY LIVING SPACE INTO A COZY RETREAT. STYLISH DESIGNS EXCEEDED MY EXPECTATIONS.
Jessica Adams
BURNING DESIRES TRANSFORMED MY SPACE WITH THEIR EXQUISITE DESIGN. HIGHLY RECOMMEND.
Samantha Green
I RECENTLY MADE MY FIRST PURCHASE FROM BURNING DESIRES, AND I MUST SAY, THE EXPERIENCE EXCEEDED ALL MY EXPECTATIONS!
Daryll Monovic
The British Fires range covers four distinct formats, so there’s a fit whether you’re renovating a period fireplace or designing a media wall from scratch.

The New Forest range comprises glass-inset electric fires finished with deluxe real log detailing, designed to slot into an existing fireplace opening for an instantly convincing, chimney-free upgrade.

For a freestanding look, British Fires’ electric stoves include cast iron and steel-bodied models, bringing the solid, considered presence of a wood-burning stove without the fuel or flue.

Complete fireplace suites combine the fire itself with a coordinated surround, giving you a finished look straight out of the box.

For contemporary media wall installations, British Fires offers 1, 2 or 3-sided glass display conversion kits, allowing the fire to become a striking focal point beneath or beside a mounted television.

The New Forest range comprises glass-inset electric fires finished with deluxe real log detailing, designed to slot into an existing fireplace opening for an instantly convincing, chimney-free upgrade.

For a freestanding look, British Fires’ electric stoves include cast iron and steel-bodied models, bringing the solid, considered presence of a wood-burning stove without the fuel or flue.

Complete fireplace suites combine the fire itself with a coordinated surround, giving you a finished look straight out of the box.

For contemporary media wall installations, British Fires offers 1, 2 or 3-sided glass display conversion kits, allowing the fire to become a striking focal point beneath or beside a mounted television.
Here’s what to expect from our British Fires installation service:
We start with a free consultation to understand your room, any existing fireplaces or stoves, and what you want to achieve.
Based on our review, we recommend the specific model, format, and finish best suited to your space and budget.
Our team coordinates the full installation, working around any wider renovation or surrounds.
Once installed, we remain on hand for aftercare, servicing questions, and warranty support.
Most models run from a standard 13amp socket, though larger units and recessed installations may need a dedicated spur fitted by a qualified electrician. We assess this during the free consultation and coordinate the electrical work as part of the installation.
The award-winning LED flame from British Fires folds around the logs with a depth you can only judge standing in front of it. Book a free visit to our Preston showroom and see the range for yourself, plus answers to any questions you might have regarding sizing, format, and installation.
Or explore our other premium fireplace brands to compare the full range.