
Percy Doughty is a family-run British supplier of fires, stoves, fireplaces and flue systems, founded in Manchester in 1952 and now based in Bolton. It owns six fireplace brands and sells through selected retailers rather than direct to the public. Because all six brands sit under one supplier, everything can be specified together as a single scheme rather than assembled from three separate sources. The ranges are then fitted by a retailer who works with them every week.
Three things set Percy Doughty apart: exceptionally long warranty cover, a matched flue system from the same supplier as the fire, and a stock of spares that keeps older appliances running.
Gallery and Penman Eco stoves carry lifetime cover, their woodburning models ten years, and gas stoves six. Qudos Vienna is covered for life and Haarlem for ten years. Vision Solus runs to six years on parts and labour, Vision Trimline to four.
The fire, the surround and the flue liner all come from Percy Doughty. That means a single specification drawn up in advance, with no components to gather on site.
Conventional and balanced flue options across gas, LPG and electric fireplaces mean your choice is not decided by whether the house has a chimney. Balanced flue models vent through an outside wall instead.
Precision UK manufacturing on the Alchemy GF range gives you a fireplace built to exacting standards that stand the test of time.
Thousands of stock lines, including solid fuel spares, keep appliances serviceable years after purchase. A worn grate or a cracked glass panel is usually a repair rather than a replacement.
The Percy Doughty range spans several house brands, covering solid fuel, gas, LPG and electric fireplaces, from traditional cast iron inserts to frameless contemporary fires and outdoor stoves.

Traditional and contemporary fireplaces and stoves, including stone and timber mantels, cast iron inserts, chambers and beams, fire baskets, and woodburning, gas and electric stoves.

Fireplaces, fires and stoves in premium materials, handcrafted using traditional methods. The range covers mantels, surrounds and hearths, cast iron inserts including Ecodesign-compliant models, and woodburning, multi-fuel, electric and gas stoves.

Contemporary gas, LPG and electric appliances built for a frameless look, with no visible trim or moving parts on show. Vision Trimline covers front-facing, panoramic, corner, tunnel and room-divider gas formats. Vision Solus covers the electric VS, VS+ and iX series, and the e-line series adds electric stoves and suites.

A deliberately small range of freestanding stoves rather than a full catalogue: the Athena woodburning Ecodesign models, Athena gas, the Haarlem and Haarlem 3S woodburning stoves, and Vienna in multi-fuel and gas.

Traditional and contemporary fireplaces and stoves, including stone and timber mantels, cast iron inserts, chambers and beams, fire baskets, and woodburning, gas and electric stoves.

Fireplaces, fires and stoves in premium materials, handcrafted using traditional methods. The range covers mantels, surrounds and hearths, cast iron inserts including Ecodesign-compliant models, and woodburning, multi-fuel, electric and gas stoves.

Contemporary gas, LPG and electric appliances built for a frameless look, with no visible trim or moving parts on show. Vision Trimline covers front-facing, panoramic, corner, tunnel and room-divider gas formats. Vision Solus covers the electric VS, VS+ and iX series, and the e-line series adds electric stoves and suites.

A deliberately small range of freestanding stoves rather than a full catalogue: the Athena woodburning Ecodesign models, Athena gas, the Haarlem and Haarlem 3S woodburning stoves, and Vienna in multi-fuel and gas.
From the first showroom visit to the final setup, you’ll get all the expert support you need. Here’s what to expect from our Percy Doughty installation service:
We start with a free consultation to understand your room, any existing fireplaces or stoves, and what you want to achieve.
Based on our review, we recommend the specific model, format, and finish best suited to your space and budget.
Our team coordinates the full installation, working around any wider renovation or surrounds.
Once installed, we remain on hand for aftercare, servicing questions, and warranty support.
Every Percy Doughty appliance must be installed to current Building Regulations and British Standards, and gas appliances can legally only be fitted by a Gas Safe registered engineer. That is the practical reason to buy through an authorised retailer rather than sourcing an appliance and a fitter separately.
We arrange qualified installation as part of the process and specify the flue system alongside the appliance, so the two are matched from the outset. Warranty cover also depends on the chimney being inspected and swept every year by a qualified chimney sweep, and on burning only approved fuels. We will talk you through both before you commit.
BURNING DESIRES FIREPLACES TRANSFORMED MY LIVING SPACE INTO A COZY RETREAT. STYLISH DESIGNS EXCEEDED MY EXPECTATIONS.
Jessica Adams
BURNING DESIRES TRANSFORMED MY SPACE WITH THEIR EXQUISITE DESIGN. HIGHLY RECOMMEND.
Samantha Green
I RECENTLY MADE MY FIRST PURCHASE FROM BURNING DESIRES, AND I MUST SAY, THE EXPERIENCE EXCEEDED ALL MY EXPECTATIONS!
Daryll Monovic
BURNING DESIRES FIREPLACES TRANSFORMED MY LIVING SPACE INTO A COZY RETREAT. STYLISH DESIGNS EXCEEDED MY EXPECTATIONS.
Jessica Adams
BURNING DESIRES TRANSFORMED MY SPACE WITH THEIR EXQUISITE DESIGN. HIGHLY RECOMMEND.
Samantha Green
I RECENTLY MADE MY FIRST PURCHASE FROM BURNING DESIRES, AND I MUST SAY, THE EXPERIENCE EXCEEDED ALL MY EXPECTATIONS!
Daryll Monovic
Percy Doughty owns six brands: Gallery Collection, Penman Collection, Vision Fires (covering Vision Trimline, Vision Solus and the e-line series), Qudos Collection, Firebloom Outdoor and BBQube Collection. It also supplies flue systems, solid fuel spares and accessories for appliances from a wide range of other manufacturers.